Full-Funnel Audits That Expose Hidden Job Leaks
Marketing Audits for contractors is the key to unlocking more booked jobs and a lower cost per lead. Media Beckon builds data-driven systems that generate high-intent homeowner inquiries, turning your marketing spend into a predictable revenue engine. We work with contractors across the US in all 50 states to dominate their local markets.
The problem most contractors face with Marketing Audits
Most contractors struggle with poor results, don't know why. They rely on shared leads from directories like Angi or HomeAdvisor, where they are forced into a race to the bottom on price with five other companies. Or, they hire generalist agencies that use the same templates for a dentist as they do for a roofer, resulting in wasted spend, no-show estimates, and feast-or-famine job flow. You end up paying for clicks and traffic, but not actual booked jobs. There's a better way.
How Media Beckon approaches Marketing Audits for contractors
Media Beckon approaches Marketing Audits with a strict focus on ROI and booked jobs. We don't care about vanity metrics like impressions or clicks; we care about scheduled estimates. Our methodology combines high-intent targeting, compelling trade-specific creative, and rigorous lead capture systems. We integrate directly with your CRM to ensure every lead is tracked and followed up with instantly, closing the loop between marketing spend and closed-won revenue.
What's included
Ad Account Audits
We execute ad account audits with precision, ensuring your campaigns are built on a solid foundation. You receive transparent reporting on this deliverable, a dedicated point of contact, and a clear timeline for execution using industry-leading tools.
SEO & Site Audit
We execute seo & site audit with precision, ensuring your campaigns are built on a solid foundation. You receive transparent reporting on this deliverable, a dedicated point of contact, and a clear timeline for execution using industry-leading tools.
Funnel & CRM Review
We execute funnel & crm review with precision, ensuring your campaigns are built on a solid foundation. You receive transparent reporting on this deliverable, a dedicated point of contact, and a clear timeline for execution using industry-leading tools.
Scored Findings
We execute scored findings with precision, ensuring your campaigns are built on a solid foundation. You receive transparent reporting on this deliverable, a dedicated point of contact, and a clear timeline for execution using industry-leading tools.
Prioritized Action Plan
We execute prioritized action plan with precision, ensuring your campaigns are built on a solid foundation. You receive transparent reporting on this deliverable, a dedicated point of contact, and a clear timeline for execution using industry-leading tools.
Who this is for (and who it's not for)
This service is for established contractors who want a consistent, scalable flow of exclusive leads and are ready to dominate their local market. It is not for contractors looking for the cheapest shared leads, those without the capacity to answer their phones, or businesses looking for a magic bullet without a solid operational foundation.
Results to expect
Contractors typically see a 30-50% reduction in cost per lead within the first 90 days. By implementing our comprehensive Marketing Audits framework, you can expect a steady influx of exclusive, pre-qualified homeowners requesting your services, leading to a higher close rate and massive ROI.
Why contractors choose Media Beckon for Marketing Audits
Unlike shared-lead platforms like Angi or HomeAdvisor that sell the same homeowner's data to five different companies, we build YOUR brand equity with 100% exclusive leads. Unlike generalist agencies, we know exactly what homeowners need to see before hiring a contractor for a $15,000 project.
| Feature | Media Beckon | Generalist Agencies |
|---|---|---|
| Lead Exclusivity | 100% Exclusive | Often Shared or Low Quality |
| Industry Focus | Contractors Only | Anyone Who Pays |
| Reporting Focus | Booked Jobs & Revenue | Clicks & Impressions |
Frequently Asked Questions About Marketing Audits for Contractors
What does the audit cover?
Everything from ad targeting and website speed to lead response times and CRM setup.
How long does the audit take?
We deliver the comprehensive findings within 7-10 days.
Do you fix the issues you find?
We provide the plan; you can hire us to implement the fixes if you choose.
Who is this for?
Contractors currently spending on marketing but not seeing the expected ROI.
How much does an audit cost?
Standalone audits start at $1,500.
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